Glocalization

Blend of global and local market

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How Netflix’s Content “Glocalization” Is Changing the Way the World Sees Itself - Brazzil.com
Netflix’s big bet on foreign content and international viewers could upend the global mediascape – and change how people see the world - TheStreet
UNIVERSITY OF SOUTHERN CALIFORNIA: Netflix’s big bet on foreign content and international viewers could upend the global mediascape — and change how people see the world - India Education Diary